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The Internet Business Digest Ezines
Published by:
AIC Business Network
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Adsmarket.biz Priority Ad
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Chris Farrell shows you how to make a living online!
Yep, expert Chris Farrell is sharing with you his strategies
in this free course. Willing to learn and succeed?
Then Chris is the most appropriate teacher!
Get your course here: http://tinyurl.com/7hnrh2y
To your success! Michael Breniser
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7 Marketing Mistakes To Avoid When Promoting Your Business
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Many people rush into business thinking it will be
easy to run, but very soon they realize that it is
not as easy as it looks. A successful business is
a finely tuned machine. In order to keep your
business running smoothly it is important to avoid
making mistakes.
Here are the 7 most common mistakes to avoid:
1. Not having clear objectives: Many business people
start a business without clear objectives. They
fail to set realistic goals for their marketing
and consequently set themselves up for failure. It
is important to make a list of goals and
objectives based on a quarterly time line. If you
do not have company goals and objectives you are
like a car driving without a road map. Make sure
all employees are briefed on company objectives.
When your employees are not properly prepared you
will not be able to achieve company objectives.
2. Neglecting to analyse your potential customers is
a dangerous mistake. It can lead to many problems.
When you do not analyse your customers wants and
needs you do not know what products and services
to develop for them. This will lead to targeting
the wrong market and neglecting to understand your
own niche market. It is important for any business
to do their marketing analysis so that you can
target your market and maximise your sales.
3. Not testing: By not testing your sales copy and
places you advertise with split testing your
advertising, you will be losing sales. Split
testing is simple to do but many businesses fail
to do this. This results in a lot of wasted time
and effort. If you do not test your ad copy and
marketing promotions you will not have a proper
idea of the ads and promotions that are pulling
and what is not working. It is simple to do by
placing 2 ads for the same product in a
publication or website etc. You can then see which
one is performing the best.
4. Not budgeting: Budgeting is extremely important in
business. Your business should never run out of
money. This is especially true with your marketing
and advertising ventures. It is important to have
a monthly or quarterly budget for your marketing.
Within that budget put aside money for each
promotion you will be doing. Start small, test and
then build on successes. This will allow you to
always stay solvent and have enough for
promotions.
5. Giving up too soon: Companies go out of business
at an alarming rate these days. One of the reasons
is that the owners give up too soon. Just when
success might be just around the corner they give
up and decide to close the business down. In
exactly the same fashion marketing promotions can
fail. You need to give your promotions at least 3
months before you decide to scrap them. Some
promotions will take longer than others to bring
results. As always, test all marketing tactics
before you launch a larger promotion. Patience is
one of the hallmarks of business and you need to
implement it.
6. Poor sales copy: How often have you wanted a
product but when you read the sales page you had
serious doubts? Poor unprofessional ad copy will
cost you sales. In fact without good sales copy
you will not be able to sell effectively at all.
It is critical to your business to get this right.
If necessary get an experienced copywriter to do
this. It is worth the investment, as you will see
returns when you make sales.
7. Not screening your employees carefully: To handle
the extra load for the Christmas season you will
need to hire new employees. It is very important
not to rush into this. There is no dearth of
people needing employment but you need to screen
them carefully before hiring. One rude customer
service agent can cost you customers. Do not take
this type of risk. You want to preserve the
integrity of your company at all times and
screening employees is the way to achieve this.
You will then be able to build a core of loyal
professional employees that will be an asset to
the company.
The golden rule is to diversify. You should always
use multiple forms of marketing promotions in your
business. Do not just do one or two promotions and
then wait for results. This will slow company
growth and your business will stagnate. The last
thing you need is to slow your marketing in the
Christmas season. So remember to diversify and
enjoy the increase in sales.
By avoiding these mistakes you will take your
company to the success you deserve. You will be
able to have year round success for your business
and really be able to cash in on the Christmas
season. So plan ahead and be careful not to make
these common mistakes.
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Get Connected with People in Business!
www.aicbusinessnetwork.com
Submit Your Business Ads to more than
9500+ subscribers!
http://www.aicbusinessnetwork.com/signup.php?c_code=ibd05242013
Choose the platinum trial offer.
If you are already a member of AIC Business Network,
Just upgrade to Platinum Trial offer inside
Your membership!
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The Internet Business Digest Ezines
AIC Business Network
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The Arabic Business Digest
The Internet Business Digest
The Internet Business Digest Shopping Guide
(Al Milaff Al Arabi Ath-thijaari)
(Govt. of India, Ministry of Information &
Broadcasting Regd. No: 66070/97)
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Your Business MessengersWorldwide!
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Contact Info:
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Ahamed Arif
The Internet Business Digest
255, Sindhu Street, Shaikh Abdullah Nagar,
Alwarthirunagar, Chennai - 600087 India.
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Unsubscribe
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http://aicbusinessnetwork.com/ibd/unsubscribe/
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The Internet Business Digest Ezines
Published by:
AIC Business Network
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Adsmarket.biz Priority Ad
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Chris Farrell shows you how to make a living online!
Yep, expert Chris Farrell is sharing with you his strategies
in this free course. Willing to learn and succeed?
Then Chris is the most appropriate teacher!
Get your course here: http://tinyurl.com/7hnrh2y
To your success! Michael Breniser
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Adsmarket.biz Priority Ad / Top Sponsor / Priority /
Solo / Typhoon Ads http://www.adsmarket.biz
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
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7 Marketing Mistakes To Avoid When Promoting Your Business
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Many people rush into business thinking it will be
easy to run, but very soon they realize that it is
not as easy as it looks. A successful business is
a finely tuned machine. In order to keep your
business running smoothly it is important to avoid
making mistakes.
Here are the 7 most common mistakes to avoid:
1. Not having clear objectives: Many business people
start a business without clear objectives. They
fail to set realistic goals for their marketing
and consequently set themselves up for failure. It
is important to make a list of goals and
objectives based on a quarterly time line. If you
do not have company goals and objectives you are
like a car driving without a road map. Make sure
all employees are briefed on company objectives.
When your employees are not properly prepared you
will not be able to achieve company objectives.
2. Neglecting to analyse your potential customers is
a dangerous mistake. It can lead to many problems.
When you do not analyse your customers wants and
needs you do not know what products and services
to develop for them. This will lead to targeting
the wrong market and neglecting to understand your
own niche market. It is important for any business
to do their marketing analysis so that you can
target your market and maximise your sales.
3. Not testing: By not testing your sales copy and
places you advertise with split testing your
advertising, you will be losing sales. Split
testing is simple to do but many businesses fail
to do this. This results in a lot of wasted time
and effort. If you do not test your ad copy and
marketing promotions you will not have a proper
idea of the ads and promotions that are pulling
and what is not working. It is simple to do by
placing 2 ads for the same product in a
publication or website etc. You can then see which
one is performing the best.
4. Not budgeting: Budgeting is extremely important in
business. Your business should never run out of
money. This is especially true with your marketing
and advertising ventures. It is important to have
a monthly or quarterly budget for your marketing.
Within that budget put aside money for each
promotion you will be doing. Start small, test and
then build on successes. This will allow you to
always stay solvent and have enough for
promotions.
5. Giving up too soon: Companies go out of business
at an alarming rate these days. One of the reasons
is that the owners give up too soon. Just when
success might be just around the corner they give
up and decide to close the business down. In
exactly the same fashion marketing promotions can
fail. You need to give your promotions at least 3
months before you decide to scrap them. Some
promotions will take longer than others to bring
results. As always, test all marketing tactics
before you launch a larger promotion. Patience is
one of the hallmarks of business and you need to
implement it.
6. Poor sales copy: How often have you wanted a
product but when you read the sales page you had
serious doubts? Poor unprofessional ad copy will
cost you sales. In fact without good sales copy
you will not be able to sell effectively at all.
It is critical to your business to get this right.
If necessary get an experienced copywriter to do
this. It is worth the investment, as you will see
returns when you make sales.
7. Not screening your employees carefully: To handle
the extra load for the Christmas season you will
need to hire new employees. It is very important
not to rush into this. There is no dearth of
people needing employment but you need to screen
them carefully before hiring. One rude customer
service agent can cost you customers. Do not take
this type of risk. You want to preserve the
integrity of your company at all times and
screening employees is the way to achieve this.
You will then be able to build a core of loyal
professional employees that will be an asset to
the company.
The golden rule is to diversify. You should always
use multiple forms of marketing promotions in your
business. Do not just do one or two promotions and
then wait for results. This will slow company
growth and your business will stagnate. The last
thing you need is to slow your marketing in the
Christmas season. So remember to diversify and
enjoy the increase in sales.
By avoiding these mistakes you will take your
company to the success you deserve. You will be
able to have year round success for your business
and really be able to cash in on the Christmas
season. So plan ahead and be careful not to make
these common mistakes.
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Get Connected with People in Business!
www.aicbusinessnetwork.com
Submit Your Business Ads to more than
9500+ subscribers!
http://www.aicbusinessnetwork.com/signup.php?c_code=ibd05242013
Choose the platinum trial offer.
If you are already a member of AIC Business Network,
Just upgrade to Platinum Trial offer inside
Your membership!
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
The Internet Business Digest Ezines
AIC Business Network
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
The Arabic Business Digest
The Internet Business Digest
The Internet Business Digest Shopping Guide
(Al Milaff Al Arabi Ath-thijaari)
(Govt. of India, Ministry of Information &
Broadcasting Regd. No: 66070/97)
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Your Business MessengersWorldwide!
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Contact Info:
= = = = = = = = = = = = = = = = = = = = = = = = = = = = = = = =
Ahamed Arif
The Internet Business Digest
255, Sindhu Street, Shaikh Abdullah Nagar,
Alwarthirunagar, Chennai - 600087 India.
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Disclaimer
http://www.aicbusinessnetwork.com/disclaimer.html
Privacy Policy
http://www.aicbusinessnetwork.com/privacypolicy.html
Terms
http://www.aicbusinessnetwork.com/terms.php
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Unsubscribe
To unsubscribe, visit here:
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